This is a Sponsored Post written by me on behalf of PBM Products. All opinions are 100% mine.

I’ve really gotten hardcore about couponing, especially with the downturn in the economy. I’m all about saving whatever money I can, and now that I see how much money I’ve really been wasting before, I’m even more into clipping coupons.

However, I know that even with coupons, buying the brand-name products isn’t always the best deal. I buy a lot of store brands, which it seems other people are doing as well. According to a recent poll included in a study entitled Recession, Recovery & Store Brands, 57 percent of shoppers said they buy store brands “frequently”. The poll also showed that 43 percent of shoppers are now trying store brands for the first time in place of name brands and that most shoppers who switched are happy that they did so.

Now, there are some things I won’t buy unless it’s a name brand, and there are some store brands I don’t like. But, there are others that really don’t taste different to me. For example, store brand black beans taste the same to me as name brand. And, I regularly buy store brand formula, like Parent’s Choice. Lucy really doesn’t have a preference, and since it has the same nutritional value, I don’t see any reason to pay twice as much for a name brand.

Has the economy changed your shopping habits? Are there any store brand products that you buy? And, on the flip side, what are the products that you won’t skimp on?